Brochure websites consist of a selection of pages that are aimed at raising product/company awareness.
They are ideal for companies who are yet to benefit from a web presence, and who may move onto developing an e-commerce website at a later date.
This type of website could also suit large corporations who wish to use a website as their marketing campaign to promote a new product line or service.
A brochure website would normally include the following pages:
A summary of what your organisation is about and what visitors can expect to find on your website. This page should clearly define features or ‘calls for action’ which highlight things such as your unique products/services/newsletter etc.
Information and details about your organisation itself (company profile), company history, key members of staff and management and company premises. It may also include details of any business organisations that your company is associated with or credited.
A clear and well thought-out page detailing all of the products and/or services offered by your organisation. Each product/service should have it’s own description and (where possible) imagery.
A page which displays your company contact details, ie: address, phone number, fax number etc. Either an onscreen location map or a link to a page containing one, with directions to one or more of your locations. Plus a contact form, which is ideal for visitors without email, giving an efficient way of contacting you.